As if we didn’t want a Mulberry bag enough already (admit it, you do too); but dangling one from the arm of all round gorgeous-creature, Georgia May Jagger, makes us want one even more.

Shot by Alasdair McLellan in Chelsea, the latest campaign showcases new creative director, Johnny Coca’s, 70s inspired collection of bags and ready-to-wear.

Georgia May Jagger said: “Shooting the Mulberry campaign was great – it was so nice to be out on the streets of London! Chelsea is such an iconic place, I love the architecture. And of course, Mulberry is such a quintessentially British brand, so it was the perfect setting.”

In a palette of ox blood, mustard and black, featuring chain details and across body straps, these bags are classic investment pieces.

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Words: Bella Rox